Work with me
I practically live and breathe social media which means I’m always up to date with the latest platform updates and the ever-changing algorithm. As much as I believe there’s a time and place for trends on social media, instead of following the trends with the hopes of going viral I believe authentic content wins hands down and is what will differentiate your brand from everyone else.
User Generated Content should be a huge part of your marketing strategy. It means your brand will have an endless amount of unique content across all social media platforms. It also has more credibility and authenticity than the brands own content, and has been proven to increase traffic and lead to more conversions. This type of content serves as “social proof” for consumers; it’s real people giving real opinions!
I specialise in short form video content across TikTok, Instagram Reels and YouTube Shorts with my most viewed video to date accumulating 5.3 million views. My niche is money saving and shopping content, with the aim of informing people about the best deals and sustainable and realistic ways to save money.
M&S Food x Status Quo
Case Study: M&S - Rockin' All Over The Store
After advocating for the brand across my social media (because I genuinely love them, not for any paid deals) I was very fortunate to be invited down to London with Marks and Spencer to star in their social campaign promoting their 'Remarksable' value range of products. The terms included a day of filming in their store with their production team (as well as a very famous band, Status Quo!) a behind the scenes video of my day, and another video solely promoting their value range of products. These were to be posted on my own social media accounts as well as the official Marks and Spencers platforms.
The results? Over a million views across platforms and thousands of comments from customers absolutely loving the campaign. I'll only ever work with brands I love and the content I produce will always be authentic to me.
Please contact me if you'd like to work together and we can produce some incredible content that converts.
